Sunday, 2 March 2014
Work from “Disruptive Berlin”.
“The title “Disruptive Berlin” uses a term that is commonly applied in this context to game-changing businesses. A great startup will always aim to “disrupt” an existing industry. An obvious example of this is how Apple “disrupted” the mobile phone industry with the iPhone in 2007. That product completely changed an entire market and made all other players at the time totally irrelevant. So “Disruptive Berlin” is a portrait of a highly motivated community intent on changing the way commerce (and life) is done in Berlin and around the world.
The exhibition is an exploration of what this community produces culturally, the values, the rhetoric, the images, and visual content they transmit.”- Simon Denny